Emergency
Number first.
A narrow, heavy headline face and signal yellow from the vans. The phone number is the headline, with opening hours right below.
A website of its own for every plumbing firm.
Skarvpunkt designs and builds websites for plumbing and heating firms in Stockholm. Not a template with a new colour. Every firm gets a look people recognise, and you always talk to the person doing the work.
Five firms. Five different faces.
An emergency plumber needs a number you can see from across the room. A family firm with sixty years in Nacka needs to tell its story. The design always starts with the firm.
Craft and tradition
History first.
Serif headlines, enamel white and bottle green. For firms where the years and the family name do the selling.
Local and personal
Neighbours first.
Rounded shapes, the address in the headline and the neighbourhood on the map. Or a photo of the people who come to your door.
Technical and heat pumps
Facts first.
A grid, a spec table and a four-step process. For firms that sell systems and want to show prices up front.
Building and renovation
Projects first.
Heavy capitals and blocks. Before-and-after photos of bathrooms and kitchens carry the page.
Design concepts with fictional firms.
Drag to see the difference.
On the left, a typical plumbing website as many still look today. On the right, the same firm after a new homepage. Both are made up.
Packages to fit what your firm needs.
Choose a site you run yourselves, or let Skarvpunkt handle hosting and visibility every month. After a short call you get a quote with a fixed price. No lock-in and no surprises on the invoice.
Refresh
A new design for your existing site, made for phones, with a call button and a quote form.You keep your domain and copy, and the site gets technical SEO.
Basic
A new site with its own design, copy and search descriptions. You run it yourselves.Includes: technical SEO and visitor statistics.
Care
A new site, and after that it is looked after for you, so you never have to think about it.Includes: hosting, SSL certificate, daily monitoring, backups, updates and small changes to text and images.
Visible
Everything in Care, plus ongoing work so you show up when someone in your area searches for a plumber.Includes: Google Business Profile, local pages for each area, more reviews and a monthly report.
Brand
A new logo, colours, typefaces and a simple brand guide. If your logo is already on the vans, the site is built around it.
Brand + website
Brand and a new site in one package. Can be combined with Care or Visible.
Start with a free sketch. Tell us about your firm, and you get a sketch of your homepage and a quote with a fixed price.
Request a quoteShow up when someone searches for a plumber in your area.
Most people find their plumber on Google, usually on a phone and in a hurry. This is how Skarvpunkt works to make sure it is you they call. The technical groundwork is in every package, the rest comes with Visible.
Technical groundwork
A fast site, the right headings and search descriptions, and structured data that tells Google what you do and where.
Google Business Profile
Your profile on Google Maps is set up and kept up to date: opening hours, services, photos and areas, so you appear on the map.
Local pages
A page of its own for every area you work in, such as Nacka or Södermalm, so people find you when they search for a plumber there.
More reviews
A simple link you send to happy customers after the job. More reviews bring more calls and a better ranking.
Monthly report
A short report every month: how many people found you, called and asked for a quote, and what happens next.
Nobody can honestly promise the top spot on Google, and Skarvpunkt does not either. But these are the basics that decide who shows up locally.
From sketch to site.
Sketch
A free sketch of your homepage, based on how you work today.
Call
We go through the sketch, your services and areas. You get a fixed price.
Build
The site is built and the copy written together with you. You approve everything before it goes live.
Launch
The site goes live on your domain and is connected to Google.
After launch
With Care or Visible, Skarvpunkt handles hosting, updates and visibility.
About Skarvpunkt
Design studio for plumbing firms, Stockholm
- Background
- BA in Visual Communication, Beckmans College of Design
- Communication Design, Universität der Künste Berlin
- Clients
- PLX Tjärö, Crowd Control, Rotation Radio, Klättermusen, Svenskt Tenn & Beijer Institute, Lumen Project, Riche Lilla Baren, Nordiska museet, Trädgården, Under Bron, Indigo, Eden, Hosoi, Morfar Ginko, Spice 99, Markuskyrkan
Skarvpunkt designs and builds websites for plumbing and heating firms, and nothing else. The studio is run by Ernst Lilja, a designer who graduated from Beckmans College of Design and has worked for clients such as Klättermusen, Svenskt Tenn and Nordiska museet.
You have one fixed contact from the first sketch to the finished site, and every month after that. The same person designs and builds, so nothing gets lost along the way.
In Swedish, a skarv is both the cormorant sitting on its rock in the archipelago and the joint where two pipes meet. The logo is the bird on its point.
Common questions.
What does a new website for a plumbing firm cost?
It depends on what your firm needs: a new design for an existing site, a completely new site, or hosting and visibility every month. After a short call you get a free sketch and a quote with a fixed price, before you decide anything.
Can you redesign our existing website?
Yes. With Refresh you keep your domain and copy, but the site gets a new design, works on phones and gets a clear call button and a quote form.
How do we rank higher on Google?
Every site is built with a technical foundation for search engines. With Visible, Skarvpunkt also manages your Google Business Profile, builds local pages for each area you work in and helps you get more reviews. Nobody can promise the top spot, but these are the things that decide who shows up locally.
Do we have to change our domain or web host?
No. You keep your domain. If you choose Care or Visible, the site moves to Skarvpunkt's hosting and everything technical is handled for you. Otherwise it stays where it is today.
Do you work with other plumbing firms in the same area?
No. Skarvpunkt takes on one plumbing firm per municipality, or per district within the City of Stockholm, so two competitors never get help to rank for the same searches.
Is there any lock-in?
No. Care and Visible have one month's notice, and you cancel with an email. Nothing is added to the invoice without your yes, the domain is always in your name, and if you leave you take the whole site with you.